Video Is The Most Powerful Tool
To Cut Through The Noise
Popularity of video over the web have skyrocketed over the past few years.
Video already makes up 70 percent of all internet traffic, according to Cisco’s 2015 Visual Networking Index,
and it’s forecast to grow to 82 percent of all traffic by 2020.
According to Cisco’s 2015 VNI / Global Mobile Data Traffic Forecast Update, Mobile video traffic accounted for 55 percent of total mobile data traffic in 2015, and it’s forecast to grow to 75% of total mobile data traffic by 2020.
Today, video is a crucial component of social media.
Users watch 100 million hours of video per day on Facebook, and hundred of millions of hours on Youtube.
"I see video as a mega trend, same order as mobile," said Facebook CEO Mark Zuckerberg.